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  • Amazon Advertising Insights With Michael Beverly.
    5/16/25

    Amazon Advertising Insights With Michael Beverly.

    Surf the changes and get to grips with Amazon Ads — or outsource them if you're ready to. Some hard talking — and encouragement — with Russell B. today, as well as tips from Michael Beverly.

  • Get Help Managing Amazon Ads (The Self Publishing Show, episode 189)
    5/15/25

    Get Help Managing Amazon Ads (The Self Publishing Show, episode 189)

    An introduction to Michael’s service, what they do and who their ideal client is What the Amazon algorithms know and how that affects how ads work Learning to take an unemotional look at what the ad data is telling you The importance, from an ads perspective, of a professional, genre-specific cover The value of knowing your read-through rate The surprising back-seat ad copy takes to cover design The importance of starting a book with a strong hook On expanding markets in other countries

Heard it Through the Rosevine

By Reagan Rothe

Hosted by the creator of Black Rose Writing, Reagan Rothe, the Heard it Through the Rosevine Podcast features new book releases, successful marketing strategies for authors, guest interviews, and other book industry news. And who knows what else?

READY TO TAKE YOUR ADS TO THE NEXT LEVEL?

Man in a suit with folded arms next to text "Get Your First 10K Readers w/ Nick Stephenson" on an orange background.

Is my business ready to outsource my advertising? In this interview with Adverley Founder, Michael Beverly, we’ll talk about how to position yourself to make the strongest ROI possible on your ad-spend – and whether it makes sense for you to outsource your ads to someone else (plus, a DIY option if it’s not the right time for you just yet).

With Amazon Ads, you can tap right into the largest book retailer in the world – and drive targeted traffic to your books 24/7. Depending on your circumstances, it might make sense to outsource your ads to someone else – or, if you’re not ready for that quite yet, learn a DIY approach to boost your sales and exposure as your catalogue grows.